Why New Social Media Followers are More Important Than Your Editor or Pageviews
The debate over how news publishers should use social media platforms like Twitter and Facebook continues to rage on and, knowing this industry, it will probably never die (seriously, if it were left to journalists, we’d still be debating the merits of the flat-earth theory).
The latest debate about news publishers on social media is all about who should get news first, Twitter or your editor. The clear answer? Both.

